Meat Business Women and Cande Group renew partnership to support next phase of growth beyond 2026
Meat Business Women (MBW), the global community for women working across the meat and food industry, and creative agency Cande Group have renewed their strategic partnership for a further two years, to drive continued growth for both organisations.
The partnership builds on two years of shared growth across the businesses. Meat Business Women's global membership has expanded to 57 Corporate Partners & 2500 members worldwide, while Cande Group has strengthened its offer with the launch of its dedicated studio, enabling enhanced content production and livestream delivery.
To date the organisations have worked closely to deliver global creative campaigns that aim to drive equality in the meat sector, working with MBW’s partners across the UK, Ireland and Australia.
Recent collaboration highlights include the launch of The Food Business Charter at the House of Lords in 2025, and International Women’s Day at Tesco HQ.
Cande’s role as a specialist in the agri-food sector continues to underpin the partnership. The agency was selected as video partner for the World Meat Congress 2025 with International Meat Secretariat and Farmers Guardian, and works with organisations across the supply chain including Red Tractor, NFU Mutual and Defra’s Livestock Information Service.
Meat Business Women's focus is to continue working closely with Partners to deliver on the ambition of the Food Business Charter, which set out the aim of reaching 40% female representation by 2035. They'll continue to work with businesses to build sustainable talent pipelines as well as delivering on the ground benefits for individuals, such as mentoring, strategic networking, conferences & personal development.
Ben Coates, Founder and Director of Cande Group, said:
“We’re incredibly proud to continue our partnership with Meat Business Women as we look ahead to 2026 and beyond. Alongside our shared focus on the agriculture and food supply chain, there’s a real alignment in values and culture that makes this collaboration work so well. We’re excited to build on that momentum and support the next phase of growth together.”
Joanna Parnell, MD of Meat Business Women said:
It’s really important for us to have trusted partners that understand the sector, but also understand what we’re trying to achieve, and Cande are exactly that. There’s a lot of exciting things to come over the next 12 months as we look to continue raising awareness and influence through our campaign work with Cande.”
